Retail Forecasts Report 2025

Retail Resilience: Strategies for Success in an Uncertain Economy

Content produced by BDO United Kingdom


Retail Resilience: Strategies for Success in an Uncertain Economy

Our Retail Forecast Report examines the market factors impacting retailers and explores the opportunities and challenges ahead for retailers and consumer brands.

Reflecting on the retail landscape of 2024, it's clear that despite initial optimism, the sector faced unexpected hurdles. The Retail Forecasts Report offers crucial insights into these challenges and the emerging opportunities for retail businesses in 2025.

With a shift in consumer spend and preferences from buying products to spending on experiences,  retailers must embrace adaptability and innovation to succeed. Retailers must respond proactively to emerging trends to remain competitive and meet evolving consumer demands.

Download the report to get:
  • An analysis of retail performance in 2024
  • In-depth consumer context, including net spend data
  • Key retail trends for 2025 and beyond
  • Sector deep-dives into clothing & footwear, beauty & personal care, healthcare & supplements, electricals & technology, sports & outdoor equipment and home improvement

2023 vs. 2024 Change in Spend

Luxury brands performed poorly as consumer treaded down and sought value for money.

We saw healthy performance in the beauty sector with consumers willing to spend on affordable treats.

Electricals market remained fairly stable with many consumers pushing out significant big ticket purchases but the sector benefited from the rising trend of buy now pay later financing options.

The COVID-19 pandemic and recommendations from health professionals have boosted vitamin orders.

The rise in rented households is changing the homeware market with renters prioritising affordable over long-term investments, prompting the industry to offer more budget friendly furniture options.

Retailers capitalised on the demand for shirts during England's UEFA Euro 2024 campaign, significantly boosting sales of sporting equipment.

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